Sponsored by: http://www.PodcastProdigy.comIn my interview with Charlie Hoehn, Charlie and I discuss how to successfully launch your book or product.Here are some of the topics we go over:– The #1 thing you need to include in a product launch
– The lowdown on the data testing process
– How to use Reddit’s forums to get emotional feedback and improve your books’ impact
– Useful tips for developing the right mindset to handle criticism
– How to create book titles that make people eager to buy…and a bit more about building strategic relationships and how to effectively leverage them to sell more books.As always, please me know your thoughts about this episode by pinging me onTwitter.com/RachelRofe or Facebook.com/RachelRofe.
Resources Mentioned In This Episode:
4-Hour Body – the New York Times bestselling book by Tim FerrissPlay It Away: A Workaholic’s Cure for Anxiety – book by CharlieRecession Proof Graduate – book by CharlieFood Babe – writer with a massive audienceHow I Cured My Anxiety – blog post from Charlie that struck an emotional chordAct Like a Lady, Think Like a Man – example of a book with a polarizing titleMen are from Mars, Women are from Venus – another example of a book with a polarizing title4-Hour Work Week – example of a brilliantly titled bookI Hope They Serve Beer In Hell – example of a divisive book titleFifty Shades of Grey – book that channels an existing demand for a topic based on other successful booksHarry Potter – example of a hugely popular book seriesTwilight – another example of a hugely popular book seriesUltimate Webinar Marketing Guide – book by Lewis HowesJason SurfrApp – he has a podcast on Lewis Howes’ website about making money on the side
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